Sustena Group Logo
Original Content

Pariveda 'Cloud Canvas' Pop-Up at the AWS Summit New York 2023 Recap

Aug 14 2023
During the recent AWS New York Summit, Pariveda hosted our first Cloud Canvas event highlighting the intersection of art and technology. The event featured a collection of Pariveda's innovative solutions in data, machine learning, and modern applications built on Amazon Web Services (AWS). We also showcased Sustena's brand development process and work from several local artists: Rich Tu, Allison Walker, and Anthony R. LaSala.
We were energized by the engaging conversations sparked by the exhibition theme and look forward to continuing to explore these concepts in the work ahead. Look out for more Cloud Canvas Events in a city near you.
Interactive exhibits included:
  • Innovations in Customer Service with Amazon Connect
  • Brand Craft: Spotlight on Sustena's Visual Brand Process
  • Wellness Insights in Healthcare using Amazon HealthLake
  • Observability Strategies with AWS Glue and Lake Formation
  • Pariveda Omniscient: Foundational Capabilities for Computer Vision
  • The Cloud Application Canvas: Application Modernization & Cost Optimization
Share this
Share on Twitter Share on Facebook Share on LinkedIn


Oct 22 2023
Original Content

10 Signs That it’s Time for a Rebrand

Pay attention to these tell-tale symptoms. If your company is experiencing any of the following challenges, it might be time for an update.

This could be a sign your company needs to work on its brand story and messaging. Employees might communicate what they know but not the full breadth of your c…

Ryan Paul
Sep 18 2023
Original Content

The Value of Naming for B2B Brands

All too often at Sustena we see B2B brands mismanage the brand-building process. And while these displays of mismanagement usually occur at disparate ends of t…

Original Content

The Necessity of Branding after M&A

Where Mergers & Acquisitions create opportunities -- increased product offerings, market diversification, centralized process control -- they are counteracted …

Original Content

Brand Strength - Its Effect on PE Deal Sourcing

According to , the average private equity firm evaluates 80 opportunities before investing in one. This means that your brand needs to stand out amongst 79 competitors to s…

Original Content

The Power of Branding During Slow Times

A slow business cycle does not have to mean an unproductive one. It is in slow times that the best companies focus attention internally to evaluate and strengt…