**Responsibilities:**




-vWorking directly with our senior account leaders, and be the trusted daily go-to partner for our clients.
- Assist with brand development, strategic marketing and content development internally, as well as manage outside partners who we work with for brand strategy or content, etc.
- Drive critical project management needs to be sure our assignments stay on track, deadlines are met, and everyone is communicating effectively. Anticipating what comes next and being out in front of our team and our client is an expectation.
- Manage client communications and create status reports, which are a vital way we manage our client relationships and our internal project teams.
- Organize client meetings; prep the team for client discussions and maintain documentation of client direction and decisions. Track and upload documents to our internal shared drive.                                                                             
- Continually learning in order to expand your working knowledge of our clients' businesses and industries so you are able to understand their specific needs and priorities.
-Steward multichannel go-to-market (GTM) initiatives.
- Oversee production execution (web development, video, photography, printing, etc.) and manage client rollout efforts, including brand launches and conference events.
- Manage or support our client's social/digital needs by leveraging your expertise in key B2B social channels -- e.g. LinkedIn, Email, Twitter, etc.              
- Work closely with team members on internal brand development and strategic marketing to help us with new business/upsell initiatives.**
- Proactively identify opportunities for incremental services or programs on accounts during active programs
- Participate in new business development -- helping with proposals or new business meetings as appropriate

**Qualifications:**

-Has 5+ years' experience, with at least 2-3+ years in account management roles. An ideal candidate will come from a business-to-business branding or a digital marketing firm and 
- Is passionate about and has a strong working knowledge of strategic and tactical go-to-market planning including live events, webinars, video and media planning
- Thrives on the details. You are very organized, prepared and can juggle multiple accounts. You take pride in managing complex programs
- Is interested in working directly with senior client executives and is prepared for the scrutiny and responsibility this entails
- Can think critically and communicate ideas clearly both verbally and in writing
- Can work well with others within a strategic / creative team environment with the highest standards
- Has B2B knowledge and account experience
- Appreciates working with a close-knit team of passionate colleagues
- Proficiency in core tools -- e.g. PPT, Word, Excel, etc., is mandatory. Familiarity with email marketing tools and Adobe Creative Suite is a plus, but not necessary
- Demonstrate a positive desire to learn and share your insights

**Who We Are**
Sustena is a B2B brand development and go-to-market firm with a clear focus of helping portfolio companies of private equity firms rally their teams, engage their markets, improve their business value, and increase stakeholder returns.

All submissions: Jaclyne Hertzfeld at ta@parivedasolutions.com

Strategic Account Manager

**Sustena is a boutique business-to- business brand development and go-to-market firm comprised of analytical, creative, and insightful thinkers who bring passion and commitment to building brands.**

- We’re a team of people with never-ending curiosity and collective experience to solve the most complex and evolving B2B brand challenges. Innovation and fresh thinking drive this team as much as the desire to see our clients succeed.
- The backbone of what we do is our time-tested methodology that results in the creation of distinctive, influential and category-leading brands. We are a thoughtful and process-driven group which has aided our success, but we are always looking to innovate and improve our processes. 

### JUNIOR PRODUCTION DESIGNER- FREELANCE

**Your day-to-day activities will vary but will likely include:**

**Working directly with the Sustena strategy team on visual brand development.**

- Translating marketing strategies into appropriate “on brand” design recommendations and develop concepts in order to produce collateral expression
- Developing concepts, sketches and mockups for new and existing projects
- Building brand experiences on website design, product launch environments, business collateral (including PPT), landing pages and digital marketing campaigns. 
- Participating in all necessary internal meetings – briefings, status and brainstorming sessions
- Generating ideas and interesting creative work for B2B brands and building out brand extensions
- Designing from concept to completion

### WE ARE LOOKING FOR SOMEONE WHO: 

**Has 3-5 years’ experience in design roles. An ideal candidate would come from a business-to-business branding or a digital marketing firm and has-**

- Experience in design programs (Adobe Software: Illustrator, Photoshop, InDesign) 
- Knowledge of Microsoft office: PowerPoint. Excel and Word
- Experience building out digital and print environments
- Working knowledge of web design (no coding)
- Ability to articulate and present design concepts to supervisors and colleagues
- An appreciation for working with a close-knit team of passionate colleagues
- A positive desire to learn and share your insights
- Strong sense of urgency, ownership and personal accountability
- *Bonus* if you have motion, animation, or illustration skills 
- B2B Experience is ideal but not necessary 

**You’re a self-starter who is organized and comfortable collaborating with colleagues via online video tools, phone, Skype, and in-person.**

### A BIT MORE ABOUT US: 

**Two WeWork office locations in Manhattan located on Wall St. and Rockefeller Center**

- We offer Freelancer’s the opportunity to work virtually 
- A team-oriented culture, we count on each other and expect nothing but top-notch work
- A dynamic and fast-changing firm—it is not unusual to bounce between 3-5 clients on any given day
- A team of senior leaders with direct access to C-suite clients who look to us to be trusted advisors for key aspects of their business.
- An ego-free zone – there is too much to do to have these issues. Everyone here has each other’s back.

### COMPENSATION:

**The right candidate will be compensated commiserate with the role (expected workload 15-20 hours per week) plus:** 

- Job-related training from a team that has had respected and stellar careers in this industry 
- Opportunities for relevant external training applications based on need and desire to learn


If you are interested in learning more, *please submit a thoughtful cover letter along with your resume and portfolio* demonstrating why you would be a great fit for our team. Please note, we will not consider applicants without a cover letter and portfolio. 

All submissions: Danielle Raymond at [danielle.raymond@sustenagroup.com](danielle.raymond@sustenagroup.com)

Junior Production Designer

**Estimated Project Timeline:** Approximately 12 – 25 weeks pending scope of the engagement

**Fees:** Negotiable fixed fee pending scope of the engagement

**Description**: Sustena is looking for experienced senior brand strategists, interested in working on a project basis to
supplement our core team. While the specific responsibilities may vary slightly depending on the client
engagement, at its essence, the role would include conducting, analyzing, and presenting brand
research, crafting the brand positioning and core messaging, as well as providing strategic content and
direction to downstream deliverables (Core Sales Deck, Brand Video, Web strategy, Message Training
etc.). This role would be supported by an account lead, a project management lead, and potentially a
support strategist / creative team (pending the needs and budget of the project) to help execute key
deliverables. The Senior Brand Strategist would be ultimately responsible for driving the successful
delivery of these core brand strategy deliverables.

**Responsibilities**
- Serve as a strategic and trusted partner to our clients, building our credibility and relationship with key executive stakeholders
- Share guidance, mentorship, and feedback with more junior team members on the project to help them better understand the brand strategy process as well as effective client management
- Communicate clearly and effectively with our team and our clients
- Participate in regular status meetings, both internal and client-facing (typically 30 minutes once a week for each)
- Review strategic background documents provided by the client for context
- Conduct brand research workshops and interviews with client executives and their customers/partners
- Conduct competitive brand research to identify white space opportunities for positioning and messaging
- Develop and deliver a presentation highlighting key themes of the research as well as initial recommendations on positioning, tagline, and core messages
- Work in collaboration with the client to co-create and fine tune the final message platform
- Provide strategic direction and content to key sales &amp; marketing tools needed for that specific project (core sales deck, overview sheet, brand video, website, marketing campaign concept etc.) 
- Offer strategic viewpoint on creative work being done on the project – i.e. does this creative meet the needs of the company’s strategy?
- Craft strategic communications and tools for brand launch such as partner email templates, internal brand launch presentation, message training, etc. as needed for that specific project

**Support**

Sustena will provide key templates for
- Discover Workshop (internal research sessions)
- External Interview Questionnaire (for Voice of Customer and Voice of Market)
- Brand Findings (internal and external key themes readout, competitive research, and positioning, messaging, and tagline recommendations)
- Message Training (if scoped) – a process for training client sales/account teams to use the new messaging
- Past examples of other downstream deliverables such as Overview Decks or Internal Brand Launch Announcement presentations

Sustena will provide an account lead for the project
- Owning the overall client relationship
- Guiding the high-level process and ensuring everyone has what they need to fulfill their roles on the project
- Handling any scope or contractual questions with the client
- Serving as the ‘inside client’ for key deliverables

Sustena will provide a project manager for the project
- Managing all files, schedules, and deadlines
- Preparing and running status calls
- Ensuring the appropriate templates/tools are shared
- Scheduling research interviews
- Anticipating next parts of process and smoothing out operational parts of the project as needed

- A support strategist may join the project pending scope and budget, but the Senior Brand Strategist is ultimately responsible for maintaining the quality of the final strategy deliverables

- Creative resources will be provided along the way as needed per the scope of the client agreement


**Who We Are:**
Sustena is a B2B brand development and go-to-market firm with a clear focus of helping portfolio
companies of private equity firms rally their teams, engage their markets, improve their business value, ad
increase stakeholder returns.

All submissions: Jaclyne Hertzfeld at ta@parivedasolutions.com

Senior Brand Strategist

**Description**
Sustena is looking for talented designers to help conceive, refine and extend great ideas. Applicants must have a strong interest in brand identity and should be able to create logos, visual identity systems, brand guidelines and extend designs into specific programs such as stationery, collateral, presentations, email communications, websites and environments. Must be capable of meeting deadlines and working both collaboratively and independently. This role will be remote for now, but ideally this person lives in the NY/NJ/CT tri-state area.

**Responsibilities:**
- Create conceptual designs based on strategic briefs and creative direction
- Create design systems across a range of media: web, email, video, devices and print
- Provide design support for client and new business teams including presentation development, workshop materials and client communications
- Take ownership of projects and be willing and able to see them through to completion
- Attend client, status and review meetings as needed
- Work both independently and collaboratively, effectively prioritizing across projects and clients
- Effectively communicate status of tasks and projects to stakeholders

**Qualifications:**
- Portfolio demonstrating logos and visual identity systems (Applicants without a portfolio will not be considered)
- 5+ years related experience, branding agency experience a plus
- Strong design, verbal, organizational and time management skills
- Proficient with Adobe Creative Cloud (Illustrator, InDesign, Photoshop) and PowerPoint
- Experience with motion and/or working knowledge of the web is a plus, but not required
- Bachelor’s degree in a design-related field or comparable experience

**Who We Are**

Sustena is a B2B brand development and go-to-market firm with a clear focus of helping portfolio companies of private equity firms rally their teams, engage their markets, improve their business value, and increase stakeholder returns.

All submissions: Jaclyne Hertzfeld at ta@parivedasolutions.com

Join our team