BRAND ASSESSMENT

How does your brand stack up?

Get Your Better Brand Index Score

Utilizing the Sustena Brand Playbook, our extensive experience building category-leading brands and publicly available material, our brand evaluation measures the effectiveness of a brand across three distinct categories:  

  • Brand Strategy 
  • Visual Brand 
  • Marketing Outreach  

While not meant to be a definitive or comprehensive tool, the assessment should be used as a directional indicator of the efficacy of and opportunity for your brand. 

Get Started

Self-Directed

  • 30-question survey resulting in an overall Better Brand Index score
  • can be done internally as a high-level snapshot of where to focus efforts
  • includes detailed criteria across each of the three categories
Begin Assessment

Sustena-Assessed

  • available to key partners as a tool to gauge necessity of brand investment
  • performed by Sustena brand experts based on publicly available materials
  • includes key take-aways, opportunities, and recommendations
Request an Assessment

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